Digital Marketing Executive

Digital Marketing Executive

Brief description :

• Guide the creation of digital strategy across all digital channels.
• Engage with the graphics and content team to ensure localized approach with each asset.
• Manage the website platform including functionality improvements, optimization and recommend and implement suggestions to continually improve the user experience.
• Conduct Digital Audits of potential clients, analyze their business goals, and translate into a digital proposal with recommendations.
• Work with external agencies to review and improve SEO and digital spend across all channels.
• Review digital analytics and provide key insights and recommendations for improvement.
• Instils a proactive mindset that enables the organization to anticipate innovation versus reaction.

Preferred skills

• Experience and competency in Google Analytics, Google Tag Manager, Google Search Console, Google Data Studio, and SEMRush.
• Excellent technical skills in digital marketing, social media, and Microsoft Office.
• Experience in implementing all aspects of SEO.
• Basic understanding of WordPress websites.
• Strong digital marketing experience, analytical skills, and computer literacy.
• Strong understanding of Google Console, Tag Manager and Google Analytics.
• Self-motivated; confident and energetic.
• A team player – able to cooperate and work well with others to meet targets.
• Ability to prioritize and meet deadlines.
• Proven content, campaign development, and implementation experience (social post, listing copies etc), analytics (Google Analytics, Social).
• Experience working with SEO and SEM agencies.